The Age of Relevance

When it comes to hiring, it seems like there’s still a lot of discussion about age.  Perception is that younger candidates are being chosen over older more experienced ones. This leaves the older candidates perplexed, without work, wondering what happened.

Theories I’ve read include the obvious age discrimination, and that older workers are not competitive because they don’t know about all the new technology like their younger counterparts.

I’m calling B.S. here.

That’s a pretty bold declaration given that I have no data to back up my claim, nor do I have any data to disprove the things I’ve read.

Don’t get me wrong; I agree that age discrimination exists.  What I think is B.S. is the part about older workers not having current skills and not being of value anymore. 

Take my little coffee shop “Focus Group” that meets each week.  I call it a “Meeting of the Minds”; Hubby calls it the “Brain Trust”.  A group of gentleman, all at least partially retired, many of them in an age group north of 70.  I think it’s safe to say most are senior citizens.

Discussions are lively and cover a wide range of topics including politics, business, the economy, personal finance and how to fix things.  Computers and technology are always part of the equation.

As the youngest person and only female participant in the group, I consider it a privilege to be included. They tell me I’m their “center of gravity” and that I’m “smart”.  Flattery will get them everywhere.

Honestly, it’s these guys with the white hair that are smart.  I’m in awe of their business knowledge. I try to listen and learn from them.  One thing is certain: all of them are relevant and current, both with today’s technology and social media.

During a recent meeting, everyone had their cell phones on the table in case a call came in.  Probably from their stockbrokers, I guessed, given they all seem to have way more money than I’ll ever have.

All of a sudden one of the men announced, “Say hi to Tom”.  He had initiated a Google Hangout with a former group member who moved to another city.  Talk about being relevant!  That he even had a smart phone should have made him relevant enough.   Add the Hangout and he is like a geriatric rock star.

The point is that all of these people are much older than the average person trying to find work today.  All of them are current with technology and social media. And the added bonus is they have years of business experience that would make them an asset to a company.

Just so we’re all clear, none of these gentlemen had careers in computers or technology.

In my opinion, employers need to focus on relevance and a willingness to learn rather than age when it comes to hiring.  Combine that with years of work experience and it’s a triple threat that is hard to beat. Something that you certainly won’t get from a younger candidate.

Older job candidates, listen up!  This means work on your part too. Understand and participate in social media.  Be sure your LinkedIn profile is up to date, that you have a FaceBook account and that you at least know enough about Twitter, Pinterest, Instagram, Tumblr, Google+, and other applications to carry on an intelligent conversation.

Staying relevant might mean taking a class to keep your work skills up to date.  In our area, the community college offers free or discounted classes to anyone over fifty.

Networking is a must.  Attend professional association meetings and read industry publications for current news – a great way to learn about new trends in your field.

Be relevant in both your attitude and appearance as well.  You’re as young as you feel, right?  Project that internal youthful energy in your voice and enthusiasm. It’s amazing how that will translate positively over the phone, in meetings and during interviews.

Will there still be age discrimination? Probably.  I can only control my behavior.  So I’m going to present the relevant, enthusiastic, younger person that I feel inside.  Even if I have to hire Ms. Clairol to cover my roots.